A Beginner’s Guide to Accelerated Mobile Pages (AMPs) – What, How and Everything In Between Mobile internet usage has grown at a steady rate to surpass desktop usage in recent years and Speed played an integral part in the performance of web pages under the AMP framework. As a result, Google introduced the mobile-first framework […]

The Impact of Stock Photography on Search Ranking A recent tweet from one of Google’s executives, John Mueller, prompted a new approach from SEO professionals in the use of images for SEO purposes. In a recent exchange of tweets, someone reached out to John Mueller and asked him what he thinks about the usage of […]

Why Should a Website Be SEO Friendly? Every day, two million posts are published on WordPress alone. Therefore, ranking on the first page of Google search results can be a deciding factor for your business success. SEO is the process of ranking high on the unpaid section of search results known as Organic listings. It […]

What’s The Difference Between ‘Indexing’ And ‘Ranking’? The terms- indexing and ranking are two confusing concepts often used interchangeably when talking about Google search engine algorithms. However, indexing and ranking serve different purposes and possess varying characteristics from each other. Understanding both concepts is vital to understanding how search engines work. The Google Search Console […]

Google May 2020 Core Update: What You Need to Know Google’s May 2020 Core Update rollout is complete. The rollout started on Monday, May 4th, and was completed by May 14th. By all means, the May update was big and broad, if analysis of Google search-related data is anything to go by. Your site should […]