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How to Get 1 million TikTok Followers in 4 Steps

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Whether you’re a small business or an individual, growing your TikTok following can seem like a daunting task. But with a little strategy and consistency, it is possible to reach 1 million followers on the platform. In order to grow your TikTok following to one million followers, you will need to focus on creating high-quality content that is engaging and entertaining. In addition, you will need to be active on the platform and interact with other users regularly. Finally, you will need to utilize TikTok’s promotional tools to reach a wider audience. Here are four steps to help you get there:

1. Finding a Niche:

The first step to growing your TikTok following is to choose a niche. This could be a topic, industry, or interest that you focus on in your content. By narrowing your focus, you’ll be able to better appeal to a specific audience and build a loyal following.

Some popular content niches on TikTok include dance, fitness, beauty, fashion, food, and travel. But there are endless possibilities, so get creative and think about what you’re passionate about.

Once you’ve decided on your niche, it’s time to start creating content. Post videos that are interesting, entertaining, and informative, and make sure to use hashtags and trending topics to get your content seen by more people.

Finally, be active on TikTok and interact with other users. Like and comment on other people’s videos, follow users who share your interests, and take part in TikTok challenges. The more active you are, the more likely people are to discover and follow you.

 2. A Consistent Cadence and Consistency:

Once you’ve chosen your niche, it’s important to be consistent with your content. This means posting regularly and maintaining a consistent cadence. If you’re inconsistent with your posting, your followers will likely lose interest. Share your content across multiple social media channels to reach a wider audience. This can be done by sharing links to your content on Twitter, Facebook, Instagram, and other social media platforms. Ensure that your audience is regularly engaged with you. Comment on other people’s content, like and share theirs, and reply to comments.

Finally, don’t forget to promote your content. This can be done by sharing it on your social media channels, as well as on other websites and blogs. These are just a few tips to help you get started with content marketing. If you’re looking for more tips, check out this article on content marketing tips for small businesses.

 3. Process of Creating Content:

Of course, none of these matters if you don’t have great content. Your content should be engaging, informative, and entertaining. If it’s not, your followers won’t stick around for long. And you can’t simply repost other people’s content. That will kill your brand’s credibility and make people think you’re just a lazy marketer.

But if you can create great, original content, and you can use these tips to get it in front of the right eyes, you’ll be well on your way to developing a strong online presence.

And of course, if you need help with your social media marketing, shoot us a message. We have over 10 years of experience helping companies with their online presence and we’d love to do the same for you.

4. Instruments for Optimizing:

There are a number of optimization tools available on TikTok that can help you grow your following. These tools can help you with things like hashtag research, identifying trends, and more.

If you’re serious about growing your TikTok following, consider using one or more of the following optimization tools:

TikTok Insights – TikTok Insights is a tool that provides users with data and insights about their TikTok account. It includes information about your account’s growth, engagement, and more.

TikTok Insights is a tool that provides users with data and insights about their TikTok account. It includes information about your account’s growth, engagement, and more. TikTok Fame – TikTok Fame is a tool that allows users to track their TikTok account’s growth and engagement. It also includes features like hashtag research and trend identification.

TikTok Fame is a tool that allows users to track their TikTok account’s growth and engagement. It also includes features like hashtag research and trend identification. TikTok Analytics – TikTok Analytics is another tool that provides users with insights about their TikTok account. It includes information about your account’s growth, engagement, and more.

These are just a few of the optimization tools available on TikTok. There are many other options available, so be sure to do your research to find the tool that best fits your needs.

Conclusion:

By following these four steps, you can grow your TikTok following to 1 million people. Just remember to be consistent with your content, choose a niche, and use optimization tools to help you along the way.

About Author: Parker2010.com is one of the fastest-growing Digital Marketing Companies, offering a range of Digital Marketing Services including monthly SEO, social media, keyword research, on-page optimization, content marketing and Local SEO Services in London, Birmingham, Manchester, Bristol, Bradford, Leeds, Liverpool, Nottingham, Glasgow, Brighton, Cardiff, Southhampton, Leicester, Edinburgh and Reading Berkshire UK along with United States, Australia and Canada. So far, we have ranked more than 50,000 websites for millions of Keywords and the number is growing. 

At Parker2010.com, we have a team of Local SEO experts who can help you optimize your website for local SEO. We can help you claim and optimize your Google My Business listing, build high-quality links, and optimize your website for search engines.

So far, we have ranked more than 60,000 websites for millions of Keywords and the number is growing. We can help you create a comprehensive digital marketing strategy that will help you achieve your business goals. For more information, visit: https://www.Parker2010.com

SEO Guide for Lawyers & Law Firm in 2023

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SEO is important for lawyers for a number of reasons. First, it can help you to attract more potential clients to your website. Search engines will more likely find your website if you optimize it for relevant keywords. Aside from building trust and credibility with potential clients, SEO can also help you to promote your company. By creating high-quality content that ranks well in search engines, you can show potential clients that you are an authoritative source of information on legal topics. Finally, SEO can help you to save money on marketing and advertising costs. By ranking well in search engines, you can get more website visitors without having to pay for ads. 

There is a lot of competition among lawyers and law firms these days, and it can be difficult to stand out from the crowd. One way to do this is to make sure your website is optimized for search engines. This means using the right keyword phrases and providing relevant, targeted content.

SEO for lawyers and law firms can be a complex and time-consuming process, but it is well worth the effort. This guide will show you how to get started with SEO and improve your law firm’s visibility online.

  1. Google Maps Pack Optimization

One of the best ways to optimize your law firm for SEO is to get listed in the Google Map Pack. The Map Pack is a section of Google’s search results that shows local businesses. To get listed in the Map Pack, you need to create and optimize a Google Business Profile. You can learn more about how to do this by reading our guide to Google My Business.

In addition to creating a Google Business Profile, you should also get listed on local citation sites and directories. Citation sites are websites that list businesses in a particular category, such as lawyers. Getting listed on these sites can help to improve your law firm’s SEO by increasing your website’s authority.

Finally, you should encourage your clients to leave reviews on your Google Business Profile. Reviews can help to improve your Local SEO in Boston by increasing your website’s authority and relevance.

Getting A Google Business Profile And Optimizing It

In addition to optimizing for the Map Pack, you should also optimize your law firm for organic results. Organic results are the results that appear in the main body of Google’s search results. To optimize your law firm for organic results, you should list your services, and locations, and do keyword research.

Listing your services on your website can help to improve your law firm’s SEO by making it more likely that your website will be relevant to potential clients who are searching for legal services. You can learn more about how to list your services on your website here.

Listing your locations on your website can also help to improve your law firm’s SEO. By including your law firm’s location on your website, you can make it more likely that your website will appear in search results for people who are searching for legal services in your area. You can learn more about how to list your law firm’s location on your website here.

In addition to optimizing for the Map Pack, you should also optimize your law firm for organic search results. One of the best ways to do this is to create pages on your website that are optimized for specific keywords. To find relevant keywords, you can use the Google Keyword Planner.

Once you’ve identified relevant keywords, you can create optimized pages by including these keywords in your page titles, meta descriptions, and URLs. You can also improve the quality of your content by including these keywords throughout your page. However, you should be sure to use them in a way that sounds natural and doesn’t stuff your content with too many keywords.

In addition to optimizing your website for specific keywords, you should also expand your law firm’s services by analyzing other ranking pages. To do this, you can use a tool like Moz’s Keyword Explorer. This tool will show you the keywords that are associated with other ranking pages. You can then create new pages on your website that are optimized for these keywords.

Get Listed On Local Citation Sites And Directories

Local citations are a great way to get your business noticed by potential customers. They are essentially an online version of a word-of-mouth recommendation. When done correctly, they can improve your business’s search engine rankings and help you attract new customers. Citations are also known as NAP (name, address, phone number) citations.

There are many reasons why you should be building local citations for your business. Here are just a few:

1. Improve Your Search Engine Rankings

One of the main benefits of local citations is that they can help improve your search engine rankings. This is because search engines like Google use them as a signal of trust and authority.

2. Attract New Customers

Local citations can also help you attract new customers. This is because they make your business more visible online and make it easier for potential customers to find you.

3. Boost Your Reputation

Local citations can also help boost your business’s reputation. This is because they show potential customers that your business is trustworthy and that you are an expert in your field.

4. Increase Your Sales

Finally, local citations can also help increase your sales. This is because they make it easier for potential customers to find your business and learn more about your products or services.

Encourage Your Clients To Leave Reviews 

As a lawyer or law firm, one of the best ways to improve your SEO is by encouraging your clients to leave reviews. Online reviews are a key factor in SEO, and by encouraging your clients to leave reviews, you can improve your firm’s visibility in search engine results. You can encourage your clients to leave reviews by sending them an email or letter after their case is closed, or by adding a link to your website that allows them to leave a review.

  1. Make Organic Optimization A Priority 

One of the best ways to optimize your law firm for SEO is to create a page on your website that lists your services. This page should be optimized for relevant keywords and should include a brief description of each service. Another great way to optimize your law firm for SEO is to create a blog and post articles that are relevant to your practice area. Make sure to include keywords in your blog posts so that they will be more likely to show up in search engine results.

Finally, make sure to submit your website to relevant directories and search engines. This will help increase your website’s visibility and help potential clients find you.

List Your Services And Locations In The Following Order:  

If you have more than one location, you should create a page on your website that lists all of your locations. This page should be optimized for relevant keywords and should include the address, phone number, and hours of operation for each location. If you have a physical location, you should also create a Google My Business (GMB) profile for each location. This will make it easier for potential customers to find your business when they perform a local search.

If you operate an online business, you should also create localized versions of your website for each location. This can be done by creating separate pages or subdomains for each location. For example, if you have a website for your business in Los Angeles, you could create a separate page or subdomain for your website in San Diego.

Creating a local SEO strategy can help you attract more customers and grow your business. If you need help creating or implementing a local SEO strategy, contact a local SEO company.

Find Keywords

Before you can optimize your law firm for SEO, you need to do keyword research. Keyword research is the process of finding keywords that are relevant to your law firm’s services. You can use a tool like the Google Keyword Planner to find relevant keywords. Once you have a list of relevant keywords, you need to start optimizing your website for those keywords. You can do this by adding the keywords to your website’s title, meta descriptions, and header tags. You can also create blog posts and articles that are optimized for the keywords.

In addition to optimizing your website, you also need to build backlinks. Backlinks are links from other websites to your website. The more backlinks you have, the higher your website will rank in the search engines. You can build backlinks by guest posting on other websites and creating social media profiles. If you want to improve your website’s SEO, you need to focus on optimizing your website and building backlinks. These are the two most important things you can do to improve your website’s SEO. If you focus on these two things, you will see a big improvement in your website’s SEO.

Analyze Other Ranking Pages In Order To Expand Your Services

One way to expand your law firm’s services is to analyze other ranking pages. To do this, you can use a tool like Moz’s Keyword Explorer. This tool will show you the keywords that are associated with other ranking pages. You can then create new pages on your website that are optimized for these keywords. 

Another way to expand your law firm’s services is to add additional pages to your website. For example, you can add new blog posts. You can also add new pages that are optimized for specific keywords. In order to expand your law firm’s services, you will need to analyze your website’s analytics. This will help you determine which areas of your website are generating the most traffic. Once you know where your traffic is coming from, you can focus on optimizing these pages. You will need to create new pages on your website. You can do this by using a content management system.

When you are creating new pages on your website, you will need to optimize them for specific keywords. You can use a tool like Google AdWords to help you with this.

Find Out Which Keywords Are Being Used By Your Competitors 

Another way to expand your law firm’s services is to look up specific competitors’ keywords. You can use a tool like SpyFu to find out which keywords your competitors are ranking for. You can then create new pages on your website that are optimized for these keywords. You can also find article ideas by looking at the competition. You can find out what topics your competitors are writing about and write your own articles on similar topics. This can help you attract more traffic to your website and improve your search engine rankings.

You can also find new ways to market your law firm. You can use social media to market your law firm. You can use Facebook to post links to articles you write. You can tweet about your law firm. You can also use LinkedIn to market your law firm. You can post updates about your law firm. You can also use LinkedIn to find new clients. You can also use LinkedIn to find new leads for your law firm.

Take A Deeper Look

In addition to looking up specific competitors’ keywords, you can also use a tool like Google Trends to see which keywords are trending. You can then create new pages on your website that are optimized for these keywords. One of the most important things that you can do to improve your website is to make sure that it loads quickly. Users are more likely to leave your site if it takes too long to load pages. Reduce the loading time of your pages by reducing the number of content that needs to be loaded.

Make sure that you do not neglect the secondary keywords in your site. These are the keywords that you should optimize for, but avoid doing so to the point that they become clutter on your website. Keep your secondary keywords as low as possible to keep your site focused on its primary topic.

To get the most out of your articles, make them rich in relevant keywords. Using relevant keywords in your articles makes it easier for search engines to crawl them and index them appropriately. This makes it easier for readers who have never heard of your company to find your website. Your articles will get more attention if they contain keyword-rich titles.

Optimize Your Website

Once you’ve identified relevant keywords, you can create optimized pages by including these keywords in your page titles, meta descriptions, and URLs. You can also improve the quality of your content by including these keywords throughout your page. However, you should be sure to use them in a way that sounds natural and doesn’t stuff your content with too many keywords. To make sure your pages are optimized for search, you may want to consider using a keyword research tool. There are a number of free and paid tools available online, and they can help you identify relevant keywords and track your progress over time. To learn more about how to optimize your website for search, check out this article from Google.

Ensure Alignment With Search Intent

When you’re creating content for your website, it’s important to align with search intent. Search intent is the purpose that a person has when they perform a search query. There are four main types of search intent: informational, navigational, commercial, and transactional. When you’re creating content, you should make sure that it aligns with the type of search intent that people are likely to have when they search for the keywords that you’re targeting.

Updating And Creating Quality Content 

One of the most important things that you can do to optimize your law firm for SEO is to create quality and up-to-date content. This content should be well-written, accurate, and relevant to your law firm’s services. Additionally, it should be regularly updated to ensure that it remains relevant. You should also consider creating a blog for your law firm. This blog should be used to provide valuable information to your potential clients. Additionally, you should make sure that your blog posts are shareable on social media.

Finally, you should make sure that your website is mobile-friendly. Mobile-friendliness is becoming increasingly important for SEO. Google has even announced that mobile-friendliness will be a ranking factor for their search engine in the near future.

Make Sure Descriptions And Page Titles That Are Optimized 

In addition to creating quality content, you should also optimize your page titles and meta descriptions. Your page title is the text that appears in the search results, and your meta description is the text that appears below your page title. Both of these should be optimized for relevant keywords and should be persuasive enough to convince people to click on your listing.

Make URLs Descriptive And Short

When you’re creating URLs for your website, you should make sure that they’re short and descriptive. Short URLs are easier for people to remember, and descriptive URLs are more likely to be clicked on. To make sure that your URLs are short, you can use a URL shortener. To make sure that your URLs are descriptive, you can use keywords in your URLs.

When you’re creating links to other websites, you should also make sure that they’re short and descriptive. Short links are less likely to be clicked on, and descriptive links are more likely to be clicked on.

Include Links Within The Document

Internal links are links that go from one page on your website to another page on your website. They’re important for SEO because they help to improve the structure of your website and they help search engines to crawl your website more effectively. External links are links that go from your website to another website. They’re important for SEO because they help to improve your website’s link popularity, which is a factor that search engines use to rank websites. 

Nofollow links are links that have the Nofollow attribute. This attribute tells search engines not to follow the link, which means that the link doesn’t help with your website’s link popularity.

Dofollow links are links that don’t have the Nofollow attribute. This attribute tells search engines to follow the link, which means that the link does help with your website’s link popularity.

Improve Image Quality 

You should also optimize your website’s images in addition to its text. Adding relevant keywords to your alt text and image file names can help you achieve this. The alt text is the text that appears in place of an image if it fails to load. This text is also read by search engines, so it’s important to include relevant keywords. Google does not like “keyword stuffing” and users do not like to see a page full of the same keywords over and over again. You can use your keywords in the headline, in the body of the copy, and even in the URL, but don’t overdo it.

If you want to optimize your site for search engines, you need to take a look at your server headers. This is vital because your server headers will tell the search engines what kind of coding you are using and how they should index your site. If you don’t have good server headers, your site will not be indexed.

Make Your Content Multilingual (For Regions With More Than One Language) 

If you’re targeting a multilingual region, you should translate your content into the languages of that region. This will help to improve your law firm’s SEO by making your website more relevant to people who speak those languages. Google Translate is a useful tool for this, but it’s worth hiring a professional translator to ensure that your content is translated accurately and is free from errors.

Links Should Be Built 

One of the most important things that you can do to improve your law firm’s SEO is to build links. Links are a signal to search engines that your website is relevant and authoritative. You can build links by guest blogging, writing press releases, and participating in link roundups. Another way to improve your law firm’s SEO is to create compelling content that will encourage people to link to your website. This content could be blog posts, infographics, or even videos.

Finally, you can improve your law firm’s SEO by making sure that your website is mobile-friendly and easy to navigate. Mobile-friendly websites rank higher in search engine results pages, so it’s important to make sure that your website is optimized for mobile devices.

Release Public Relations Materials 

Publishing press releases can help to improve your law firm’s SEO by building links and increasing your website’s visibility. When you publish a press release, be sure to include a link to your website. You can also use press releases as an opportunity to include keywords that are relevant to your law firm and your practice areas. By including these keywords in your press releases, you can help your website rank higher in search engine results pages for those terms.

Investigate Opportunities For Newsjacking

Newsjacking is the process of writing about a news story in a way that’s relevant to your business. This can help to improve your law firm’s SEO by increasing your website’s visibility and by building links. To news jack a story, you need to be quick off the mark. This means monitoring the news closely and being ready to write about a story as soon as it breaks. You also need to be creative, coming up with a new angle that will make your law firm’s take on the story stand out.

Publications, teachings, or speaking engagements that link to your site

If you have any publications, teaching materials, or public speaking events, you should include links to your website. This can help to improve your law firm’s SEO by building links and by increasing your website’s visibility. You can also include a link to your website in the signature of your email. This is an easy way to get more clicks to your website.

Look For Opportunities To Guest Blog

Guest blogging is a great way to build links and increase your law firm’s visibility. When you guest blog, be sure to include a link to your website in your author bio. You can also use other opportunities to link to your website. For example, if you are quoted in a news article, include a link to your website in your quote. If you do a radio or television interview, be sure to include your website address in your closing remarks.

Provide Journalistic Inquiries 

If you get any requests from journalists, be sure to include a link to your website in your response. This can help to improve your law firm’s SEO by building links and by increasing your website’s visibility. As a law firm, it’s important to be proactive and to be visible in order to attract new clients. If you get any requests from journalists, be sure to include a link to your website in your response. This can help to improve your law firm’s SEO by building links and by increasing your website’s visibility.

Rankings By Locality

If you’re targeting a local region, you should focus on improving your law firm’s Local SEO in Boston. You can do this by optimizing your Google Business Profile and by getting listed on local citation sites. If you’re targeting a national audience, you should focus on improving your law firm’s national rankings. You can do this by optimizing your website for Google’s national search algorithm and by building links from high-authority websites. What you shouldn’t do is try to improve your law firm’s rankings in both local and national search engines at the same time. This will only serve to dilute your efforts and will make it more difficult to achieve top rankings in either search engine.

3. Keep Your Site Healthy

To keep your law firm’s website healthy, you should regularly check for broken links, 404 errors, and duplicate content. You can learn more about how to keep your law firm’s website healthy here. The best way to keep your law firm’s website healthy is to perform regular website maintenance. This includes checking for broken links, 404 errors, and duplicate content. You can learn more about how to keep your law firm’s website healthy here.

4. Final Thoughts On Tracking Your SEO Progress

To track your law firm’s SEO progress, you should regularly check your website’s traffic and rankings. You can learn more about how to track your law firm’s SEO progress here. Instead of using Google, you can use a search engine like DuckDuckGo, which doesn’t save your search history or personalize your results.

To track your progress, you can use a search engine optimization (SEO) tool like Moz or SEMrush. These tools will show you how your website is ranking for certain keywords in Google.

Final Thoughts

SEO is important for lawyers for a number of reasons. By optimizing your law firm’s website for relevant keywords, you can make it more likely that potential clients will find your site. Additionally, SEO can help you to build trust and credibility with potential clients.

About Author: Parker2010.com is Local SEO Agency in Boston offering a range of Digital Marketing Services including Local SEO, social media, keyword research, on-page optimization and content marketing services in California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio, Georgia, Michigan, Virginia, New Jersey, Washington, Arizona, Massachusetts, Tennessee, New York City, Manhattan, Brooklyn, Boston along with United Kingdom, Australia and Canada. 

At Parker2010.com, we have a team of Local SEO experts who can help you optimize your website for local SEO. We can help you claim and optimize your Google My Business listing, build high-quality links, and optimize your website for search engines.

So far, we have ranked more than 60,000 websites for millions of Keywords and the number is growing. We can help you create a comprehensive digital marketing strategy that will help you achieve your business goals. For more information, visit: https://www.Parker2010.com 

What To Do If Your Website Google Ranking Drops?

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Just because you own a website or you can update one, it does not necessarily mean that you are an expert. Moreover, there are also people who believe SEO can be taught along the way, while learning from mistakes.

There is no such thing…

Moreover, as your website drops in rankings and visits become more sporadic than ever, panic inevitably kicks in. You know you have to act, but what you fail to understand is that you do not really have to wait until it happens.

SEO is a lengthy ongoing process. Your website will go up in rankings with time. On the same note, it will not go down overnight. If it does, something was rotten long ago. Keep calm and try to figure out what is going on before doing anything.

Parker2010.com will teach you how to handle such situations.

KEEP CALM! QUICK MEASURES IF YOUR WEBSITE RANKINGS ARE GOING DOWN

Normally, a website will not go down in rankings overnight, but there are certain situations when it may happen pretty fast. There are usually four major causes behind such an unexpected issue, and they are often technical:

  • Technical issues associated with the website, misleading search engine robots, and causing problematic loops.
  • Hacking, malware, DoS, and other similar attacks, causing search engines to lower their rankings for the users’ protection.
  • Penalties from search engines due to black hat SEO techniques or other blamed SEO issues, such as web spam.
  • New updates on search engine algorithms, meaning websites not complying with the new rules have been lowered in rankings.

Before digging deeper, make sure your website is in perfect condition. Double check the system and update everything. Ensure there are no conflicts between updates, databases, and other algorithms throughout the website, not to mention broken links.

Such potential issues are often punished by search engines, especially Google. Your website must meet certain technical standards for approval and growth. Technical on page optimization is also worth some attention.

Once the technical concerns are out, you need to get in touch with Google through a reconsideration request, which basically tells the search engine that technical issues are sorted. Each search engine has a specific method to get the page revalued.

Getting hacked is by far the most common reason to lose your ranking. Google will mark you as not trustworthy, so your rankings go down straight away. You may even get a notice over the short console. Update everything and get rid of potential malicious codes before seeking the reconsideration request.

If everything is alright, your rankings will be restored.

KEEP AN EYE ON THE STATS TO ASSESS THE DEPTH OF YOUR PROBLEMS

No technical issues? There is definitely something else, then. If you are not hearing back from Google, you need to dig deeper and figure out other causes yourself. Rankings do fluctuate. Sometimes, it could be nothing but a temporary fluctuation before getting back up.

There are more types of statistics out there. Many SEO tools are actually available for free. Take Google Analytics, for example. You can check statistics over weeks or even months. Maybe your website has been low for the past three months, who knows?

It might have been a recent Google update. It does not necessarily mean that you have to start working from scratch. Google and other search engines try out different updates or ideas on a regular basis. Sometimes, they are kept. Other times, they are ditched, and everything goes back to normal.

While you could wait for things to settle down, we recommend a deeper analysis of your problem. The issue could get even deeper if you fail to assess it at an early stage. You can perform an analysis of each page individually, rather than the whole website.

For instance, there are situations when the website ranking is low, but certain pages perform incredibly well for particular keywords. At this point, it is pretty obvious a keyword analysis will give you a better idea of the problem.

Keywords go into two categories:

  • Short head keywords are prone to fluctuations. They are short and available in high volumes, meaning the competition is quite high.
  • Long tail keywords are more stable. They are independent when compared to the competition, so there is not much fluctuation involved.

Long tail keywords could make the difference. If your website took a loss in long tail keywords, your problem might be bigger than you thought in the first place, so you need to rush with a remedy before it becomes too late.

THE QUICK SOLUTION: SEO BLOGS

Without any SEO experience, chances are you will keep an eye on views, visits, and rates on a daily basis, but this level of stress may not necessarily improve your situations. What would SEO experts do in this case?

We all know how secretive Google and other search engines are. They share nothing until they actually implement updates, so everyone has to adapt straight away. However, information may sometimes leak from people working on improving the search experience, such as Gary Illyess.

Parker2010.com and other SEO experts always keep an eye on such updates and potential leaks. Most commonly, potential changes are observed by comparing different websites and their performances over longer periods of time.

The bigger the website database is, the easier it is to observe trends and changes.

There are plenty of SEO portals and magazines out there to keep up with the updates, or you might as well keep an eye on the Parker2010.com news section. This way, you are less likely to miss any potential updates.

Information is critical, and those few hours after an update can make the difference, especially if you start adapting your website straight away.

NOT SURE? ASK PARKER2010.COM

If you have just noticed some changes in your performance, feel free to explore our Google updates over the past decades, maybe you missed something.

Unsure about what you are doing? Simply get in touch with us straight away. The earlier you react, the faster you can overcome this problem.

How Long Does It Tale To Rank On Google?

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How Long Does It Take for a New Website to Rank on Google?

There is no universal answer here, but there is a straightforward method using which it is possible to increase the rank of a new webpage. It is more of using the right SEO strategy, using data-driven SEO for gaining a rank boost. 

Let’s know the ‘how’ part of it using an interesting case study by Ahrefs. According to Ahrefs, on average, the majority of top-ranking pages are more than two years old. It also found that if the Domain Rating (DR) of a page is high, indicating the overall strength of the backlink profile of a website; that page performs better than those with a lower DR. 

Further, keywords with a lower search volume rank more quickly, as their competition is low. Generally, websites having a robust link profile consistently tend to rank more quickly than those with weak ones.

This post is dedicated to these findings from the ahrefs tool, although similar results are available from other search tools such as MOZ and SEMrush. 

Ahrefs Study: The Digital Age of Top-ranking Pages

In the beginning, Ahrefs attempted to discover the age of the current top-ranking pages. To do so, it randomly selected two million keywords and fetched data on the top 10 pages for each of them. 

This gave them a graph indicating that such pages, on average, are older than two years. Further, those in the first position are almost three years old on average. Indeed, just 22% of pages in the top 10 were less than one year old. 

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM0

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM1

Then, Ahrefs focused on determining the percentage of pages at each rank that was less than a year old. 

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM2

Well, the old pages seem to dominate Google’s Search Engine Results Pages (SERPs).

Ahrefs Study: Time Taken for a Page to Rank in Google

To find this out, Ahrefs casually sampled two million pages. Well, these were the pages that an Ahrefs crawler had spotted a year ago. Next, for each page, Ahrefs tracked the position record for any keyword that the page specifically ranked for. This gave the following graph:

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM3

As per this graph, just 5.7% of all examined pages were in the top 10 results for at least one keyword in one year. The graph also indicated that the webpages from websites having a high DR performed far better than those with a low one.

The next step Ahrefs took was to dig deep into these 5.7% pages to find out how fast they got to the top 10. It found that the majority achieved that position in around 61 to 182 days.

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM4

Note: The graph results are only for the fortunate 5.7% pages; the rest did not accomplish the same outcomes and rankings in that duration. 

Based on the keywords’ monthly search volume, Ahrefs recomputed the numbers.

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM5

It concluded that just 0.3% of the pages ranked in the top 10 within a year for a high-volume keyword.

Below are the subtleties of the 5.7% pages, the split based on the search volume of their ranking keyword:

HOW LONG DOES IT TAKE TO RANK ON GOOGLE PARKER2010.COM6

It is evident that it is possible to rank for low‐volume keywords in a short time, while those having a high search volume take nearly a year to be a part of the top 10 list. 

Still, this applies to only 5.7% of the fortunate pages that got a position in the top 10 in a year. Most webpages are less likely to perform this well.

Conclusion

From this case study, it is clear that most webpages are less likely to come into the top 10 search result list within the first year. Based on the topic, it is likely to take both patience and time for a webpage to gain a high rank. 

What’s Drip Feed SEO and Advantages?

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Backlinks have always been the best option to build a solid reputation for your website. The more reputable the sources, the faster a website will grow.

Unfortunately, the process takes time, and most people are aware of it, so they often choose to take shortcuts for overnight success.

The truth is there is no such thing. While cheating the system may work for a while, search engines can identify black SEO techniques and eventually ban websites from reaching good rankings.

Drip feed backlinks represent the way forward. It is a time consuming process for some, but it ensures long term success and a more stable approach towards search engine optimization.

What is drip feed SEO?

Drip feed backlinks are self explanatory.

Such backlinks take time to build, and they gradually contribute to the rankings of a website. The process takes time, indeed. However, such backlinks are usually more powerful and reputable.

On the same note, they are organic, which is what search engines want, and they are fairly simple to index. There are no risks whatsoever for the SEO campaign either.

To make it even better, a drip feed backlink campaign makes a website appear more natural to search engines and keeps the spam score low.

As if all these were not enough, the technique is slow, and so is the price. Such links are inexpensive, and payments normally expand over long periods of time.

What are the advantages of drip feed backlinks?

The above mentioned benefits of drip feed backlinks are normally enough for everyone to embrace the technique and its extraordinary results. However, there is more to add.

Limited backlinks over certain time frames

Drip feed backlinks are delivered gradually. In classic search engine optimization, high amounts of backlinks are delivered over a relatively short time frame.

While it might help a website, the spam approach is not always appreciated by search engines and especially Google, which is the main engine SEO experts try to satisfy.

Overloading websites with backlinks is an unnatural approach. Unless these backlinks lead to a viral link from a popular website, something is obviously wrong.

As a consequence, desired results will take time to show up. Many times, the spam technique will actually harm a website, rather than benefit it.

Safe and secure

Slow and reliable links are natural and, therefore, safe and secure. It takes time for a website to gain backlinks naturally, and this is exactly what this technique replicates.

It is important to be patient because SEO is a lengthy process if you want successful results.

If a search engine was a person, a slow buildup of links would be the natural way to get things done. No one gets popular overnight, so an infusion of backlinks will harm a website, rather than help it.

Good value for money

Drip feed backlinks also provide good value for money.

Whether you are after a classic SEO campaign on a budget or you simply cannot afford spending too much on marketing, drip feed backlinks represent a more convenient approach.

Not only are they less expensive than PBN backlinks, but they are gradual, and so is the cost. They offer good value for money and a lighter approach for those on a budget.

Interested in a drip feed campaign for your website? Get in touch with us for a customized approach and quote.

8 Local SEO Tips for Doctors to Boost Google Rankings in 2023

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As a doctor, you know that online rankings are important for helping new patients find your practice. But what are the best ways to boost your online rankings, especially if you’re just starting out?

What is the Usefulness of Local SEO for Doctors in Chicago?

Local SEO in Chicago can be incredibly useful for doctors as it can help them to attract patients from their local area. By claiming their online listings and optimizing their site for local searches, doctors can make it easier for potential patients to find them. Additionally, building localized landing pages and leveraging the power of social proof can also be helpful in getting more patients to visit a doctor’s website. Finally, optimizing for mobile and creating plenty of great content can also help to attract patients from a local area.

a. Increased visibility in search results:

With Local SEO in Chicago, your website has a much better chance of appearing in the top search results for your targeted keywords. This increased visibility can lead to more targeted traffic and, ultimately, more patients.

b. More targeted traffic:

Since Parker2010.com helps you target specific keywords associated with your location, you are more likely to attract patients who are actually looking for a doctor in your area. This targeted traffic is much more likely to convert into appointments and patients than general traffic.

c. Greater chances of conversion:

Since Parker2010.com helps you attract more targeted traffic, you have a greater chance of converting that traffic into appointments and patients.

d. Improved branding:

As your website becomes more visible in search results, your brand will also become more visible. This improved branding can lead to more patients and higher brand recognition.

e. Increased word-of-mouth marketing:

As your patient base grows, so will the word-of-mouth marketing for your practice. Parker2010.com can help you attract more patients, which can lead to more word-of-mouth marketing.

1. Online listings: claim them 

One of the most important things that doctors can do to improve their Local SEO in Chicago is to claim their online listings. This includes listings on directories like Google My Business, Yelp, and Bing Places for Business. By claiming their listings, doctors can make sure that their name, address, and phone number (NAP) are accurate and up-to-date. They can also add photos, business hours, and other important information that potential patients might be looking for.

2. Put your site on the first page of local search results

Another important Local SEO strategy for doctors in Chicago is to optimize their website for local searches. This means including relevant keywords on their website that potential patients in their area might be searching for. Additionally, doctors should make sure that their NAP is listed on their website and that their website is mobile-friendly.

Finally, doctors should consider creating or claiming their Google My Business listing. Google My Business is a free listing that allows businesses to manage how they appear on Google Maps and in local search results. Doctors can use their Google My Business listing to include information about their practice, such as their address, phone number, and website. Additionally, doctors can use their Google My Business listing to post updates about their practice, such as special offers or new services.

3. Don’t stop researching keywords

Doctors in Chicago should also redouble their keyword research efforts when trying to improve their local SEO. This includes finding relevant keywords that potential patients in their area might be searching for. Additionally, doctors should also research what keywords their competitors are ranking for. By doing this, they can try to optimize their website for keywords that will help them to rank higher in search results. One final step that doctors should take is to create local listings on popular directories, such as Google My Business, Yelp, and others. By creating these listings, doctors can ensure that their practice will appear in search results when potential patients search for medical services in their area.

By following these tips, doctors can improve their chances of ranking high in local search results. Additionally, these tips can help doctors to attract new patients to their practice.

 4. Design a landing page that is localized

In addition to optimizing their website for local searches, doctors in Chicago should also consider building localized landing pages. These are pages on their website that are specifically designed for patients in a particular city or region. Localized landing pages can include information about a doctor’s practice in that area, as well as directions and contact information. Additionally, they can be optimized for relevant keywords to help patients in that area find the doctor’s website.

5. Social proof is a powerful tool

Social proof can be a powerful tool for doctors to use to improve their Local SEO in Chicago. This includes getting reviews and testimonials from patients who have seen a doctor. These reviews can be posted on a doctor’s website or on directories like Google My Business and Yelp. Additionally, doctors can also encourage patients to leave reviews after their appointment. In order to encourage patients to leave reviews, doctors should make it easy for them to do so. This can be done by providing a link to their Google My Business page or Yelp page on the doctor’s website. Additionally, doctors can send patients an email after their appointment with a link to leave a review.

One way to get more reviews is to offer an incentive, such as a discount on future visits or a gift card. However, it’s important to make sure that the incentive is not given in exchange for a positive review.

6. Mobile-friendly website design

With more and more people using their mobile devices to search for doctors, it’s important to make sure that your website is optimized for mobile. This means having a mobile-friendly website that is easy to navigate and loads quickly. Additionally, doctors in Chicago should make sure that their NAP is listed prominently on their mobile website. If you don’t have a mobile-friendly website, you could be missing out on a lot of potential patients. Mobile search is only going to become more popular, so it’s important to make sure that your website is ready.

7. Link-building should be focused on the local level 

Link building is an important part of SEO, and it’s especially important for doctors who want to improve their local SEO. This includes getting links from other websites that are relevant to your local area. For example, a doctor in Los Angeles might get links from the Los Angeles Chamber of Commerce or the Los Angeles Times. Additionally, doctors can also build links by creating localized content, such as blog posts or infographics, and then promoting it on social media and other websites.

The process of link building can be time-consuming, but it’s worth it if you want to improve your Local SEO in Chicago. In addition to building links, you should also make sure that your website is optimized for local search. This includes ensuring that your NAP (name, address, and phone number) is correct and that your website is listed in directories such as Google My Business and Yelp.

8. Publish high-quality content on a regular basis

Finally, doctors in Chicago should also make sure that they’re creating plenty of great content on their websites. This content should be relevant to potential patients in your local area and should be engaging and informative. Additionally, doctors should make sure to include relevant keywords throughout their content to help patients find their websites.

Conclusion:

Local SEO Strategy in Chicago can be a great way for doctors to attract more patients from their local area. By following the strategies above, doctors can improve their chances of ranking higher in search results and getting more website visitors.

About Author: Parker2010.com is Local SEO Agency in Chicago offering a range of Digital Marketing Services including Local SEO, social media, keyword research, on-page optimization and content marketing services in California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio, Georgia, Michigan, Virginia, New Jersey, Washington, Arizona, Massachusetts, Tennessee, New York City, Manhattan, Brooklyn, Boston along with United Kingdom, Australia and Canada. 

At Parker2010.com, we have a team of Local SEO experts who can help you optimize your website for local SEO. We can help you claim and optimize your Google My Business listing, build high-quality links, and optimize your website for search engines.

So far, we have ranked more than 60,000 websites for millions of Keywords and the number is growing. We can help you create a comprehensive digital marketing strategy that will help you achieve your business goals. For more information, visit: https://www.Parker2010.com 

Which SEO trends are expected to emerge in 2023?

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As we move further into the 21st century, the landscape of SEO is constantly changing. What worked five years ago may not work today, and what works today may not work five years from now. With that in mind, here are seven SEO trends that are expected to emerge in 2023.

In 2023, you should follow these 7 SEO trends

  1. Search engine optimization for local businesses
  2. Search engine optimization for brands
  3. Content that lasts a long time
  4. Snippets can be used
  5. Search engine optimization for video content
  6. Optimizing images
  7. Research of keywords

1. Search engine optimization for local businesses

As more and more people search for businesses online, it’s becoming increasingly important for businesses to optimize their websites for local search. This means including relevant keywords, providing accurate information, and making sure your website is mobile-friendly. In addition, some businesses are also using location-based marketing to target potential customers in specific areas. This type of marketing involves using GPS to target potential customers who are in a certain radius of the business. If you’re not sure how to optimize your website for local search, there are a number of resources that can help. Browse through www.Parker2010.com 

2. Search engine optimization for brands

As brand names become more and more popular, it’s important for businesses to optimize their websites for brand search. This means using relevant keywords, having a strong social media presence, and creating quality content. One great way to increase brand awareness and ranking is to create a brand ambassador program. Brand ambassadors are social media influencers who promote your brand to their followers. You can also create brand guidelines to help ensure that all content is consistent with your brand’s message. Brand guidelines can include things like your brand’s voice, tone, and style. If you want to learn more about how to optimize your website for brand search, contact us today.

3. Content that lasts a long time

One of the best ways to improve your SEO is to create content that lasts a long time. This means creating evergreen content that will be relevant for years to come.

One way to do this is to create a blog post that’s relevant no matter what year it is. For example, a post on how to start a blog is going to be relevant no matter what year it is.

Another way to create long-lasting content is to create a resource that people will keep coming back to. For example, a post on the best plugins for WordPress is going to be relevant for a long time. Creating long-lasting content is a great way to improve your SEO because it means that your content will continue to be relevant and get traffic for years to come.

4. Snippets can be used

A snippet is a short, concise summary of your content. Snippets can be used to improve your SEO by providing a preview of your content and helping people find what they’re looking for. Snippets can be created using the meta description tag. This tag is used to provide a brief description of a page’s content. The meta description is often used as a snippet in search engine results pages (SERPs). You can also create snippets using structured data. Structured data is a standardized format for providing information about a page’s content. This information can be used to generate rich snippets in SERPs.

6. Search engine optimization for video content

Video content is becoming increasingly popular, and it’s important to optimize your videos for SEO. This means including relevant keywords, creating transcripts, and making sure your videos are mobile-friendly. To make sure your video is mobile-friendly, make sure the player you’re using is responsive. You can also use a plugin like WP Mobile Smart to optimize your videos for mobile devices.

Your message can be effectively conveyed through video content. As well as improving your SEO, it’s also useful and efficient. These tips will help you optimize your video content for SEO:

  • Make sure your title and description contain keywords.
  • Use specific keywords in your video optimization.
  • Record your videos and create transcripts.
  • Utilize social media to spread the word about your videos.

The tips provided here can help you make your video content SEO-friendly so you can attract more viewers.

7. Optimizing images

Images are an important part of any website, and it’s important to optimize them for SEO. This means including relevant keywords, using alt text, and making sure your images are the right size. To optimize your images for SEO, start by including relevant keywords in your file names and alt text. Then, make sure your images are the right size. Large images can slow down your website, so it’s important to optimize them for the web. You can do this by using an image compression tool.

8. Research of keywords

 Keyword research is an important part of any SEO strategy. In 2023, you should focus on long-tail keywords, which are keywords that are more specific and less competitive. This can be difficult to accomplish, but it can be done by using tools like Google AdWords and Google Trends. You can also use social media to find out what people are searching for. The last thing you need to do is make sure your website is mobile-friendly. People are using their phones more and more, and you need to make sure your website is accessible on all devices. If your website isn’t mobile-friendly, you could lose a lot of traffic.

Final thoughts

These are just a few of the SEO trends that are expected to emerge in 2023. As the landscape of SEO continues to change, it’s important to stay up-to-date on the latest trends.

About Author: Parker2010.com is Local SEO Agency in New York offering a range of Digital Marketing Services including Local SEO, social media, keyword research, on-page optimization and content marketing services in California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio, Georgia, Michigan, Virginia, Washington, Arizona, Massachusetts, Tennessee, New York City, Manhattan, Chicago, Brooklyn, Boston along with United Kingdom, Australia and Canada. 

At Parker2010.com, we have a team of Local SEO experts who can help you optimize your website for local SEO. We can help you claim and optimize your Google My Business listing, build high-quality links, and optimize your website for search engines.

So far, we have ranked more than 60,000 websites for millions of Keywords and the number is growing. We can help you create a comprehensive digital marketing strategy that will help you achieve your business goals. For more information, visit: https://www.Parker2010.com  

10 Reasons To Sell with WooCommerce in 2023

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Going into eCommerce in 2023 is the best thing you can do for your brand. It puts your brand front and center on your customer’s radar. Checking off this box could make the difference between a thriving and failing business. And if turning a profit is top on your to-do list, you can’t do better than WooCommerce. Here’s why. 

You’ll out-live your creativity on WooCommerce, that’s a guarantee. The trick is learning your way around it. 

Ever since it launched in 2011, WooCommerce has been a hub of eCommerce success stories. Launched as an extension of WordPress, WooCommerce has become the go-to plugin for selling anything online. It transforms a basic WordPress system into a fully functional, money-making machine.  

So, what’s the deal with WooCommerce?

WooCommerce is exactly what you need to build an eCommerce website. The plugin adds a utility shopping cart to your WordPress website where your visitors can buy the products and services you are promoting. Yes, that’s right, it’s not just physical goods for sale here. 

Simple, easy to use, and downright reliable. WooCommerce creates opportunities for forward-thinking people to become part of its growth story. Today, its market share stands at just over 23% of the industry. You deserve more money and a partner that empowers you with the right tools for economic growth. 

Let’s find out more. 

10 Reasons To Sell with WooCommerce in 2023

WooCommerce Costs Less

SAAS costs suck. Luckily for you, WooCommerce is free. How come? The thing is, WooCommerce is open-source software, which means the users have complete authority over how they use the plugin and how much they will spend. 

So, it’s not totally free. The least you can spend for the basic features on WooCommerce is around $10 a month. That’s pretty low. For small businesses, that works. But larger companies in need of advanced features can spend anywhere from $200 to $1000 monthly. 

Great Marketing

You can never have the feel of good marketing. Especially when you’re getting into eCommerce. Getting the word out to your potential clients is not only essential but also business-critical. WooCommerce runs promotions for its clients, helping them sell more. 

There is no line this plugin will not cross. With WooCommerce, you can instantly set up a digital wallet system that lets your loyal followers use coupons and gift cards. The fun does not stop there. Your followers can earn reward points for buying and promoting your products. 

Add advanced features to your monthly bundle, and you can assign expiry dates on coupons as a marketing strategy. And when in need of more marketing, you can setup and link your Facebook and Instagram ads to WooCommerce for quick sales. 

When it’s time to look back and make business decisions, Metrilo, one of the most popular WooCommerce extensions, lets you make marketing analytics, create a customer database, and more. You can run your entire business with the help of this extension, including monitoring sales and performance metrics. 

More Advanced Inventory Management

There is no shortage on the things you can sell. As your business grows, so do WooCommerce functionalities. Big or small, WooCommerce offers inventory management for any business size. So, you can step on top of things and predict when you will need to order more products. 

But if we, at Parker2010.com – Local SEO Agency in New York, are being honest, inventory management is something you can get at just about any eCommerce plugin. But often, this functionality comes at a hefty price tag. So, for small businesses, brick-and-mortar stores, and mom-and-pop shops, its plugin’s affordable package is the way to go. 

Plus, it’s simple and easy to use. You can literally stay in control of things by using two tabs only – the WooCommerce and Product tabs. With just one click, you can get information about stock, handle refunds, and manage emails and orders effectively. 

Flexibility at Your Fingertips

Flexibility is freedom. Freedom provides you with the luxury of trying new things. You can try many things on your WooCommerce. That includes the code and content. WooCommerce offers two modifications: plugin for small changes and child theme for the big ones. 

Having more choice and greater wiggle room is a good thing. WooCommerce can turn every website into an online store and every backend into a supply chain database. You can’t just customize the look but also the payment, product handling, and shipping functionalities. 

That way, the user can create a plugin that is in sync with the brand. Add a little theme to create an interface that is eye-catching and inviting. Some recommendations, Neve, Neto, Arcade, Sanchmo, OceanWp, Shoppe, Astra, Ultra, and Lens. 

Easy Payments

Money comes in, and money comes out. It’s the ease of this money flow that makes everything worth it. Rather than tapping a separate payment processor, WooCommerce allows you to process every transaction easily and quickly. You can handle everything directly from the dashboard. 

Its payment processing feature connects customers and businesses under one gateway. It is no secret that clients sometime lose interest in products and services when the payment process is a mess. So, WooCommerce presents a solution to this problem. 

Plus, it doesn’t hurt as it’s quite affordable. You can get this payment processing feature for free with no fees paid monthly. Users pay for effective payment processing depending on how you use it from 2.9%+$0.30 per transaction.

Excellent Customer Service

You need every help you can get as your business grows. WooCommerce has seen many great business takeoffs thanks to its stable platform. With fewer bugs, advanced features work seamlessly. It’s the power of a workforce thousand strong at your fingertips. 

With every update made to the plugin, WooCommerce comes off better, stronger, and more stable. Since its development is open source, the best brains in the world work to make it better every day. Beyond that, the customer support team is super friendly and accessible to address any inconveniences. 

The customer experience is the best in class. They can walk you through setting up the software, sharing video tutorials, and answer any and all questions. You can get assistance quickly and effectively. 

Quick Installation and User-Centered

Simplicity is a recurring theme for WooCommerce. Things keep getting easy from here on. Adding WooCommerce to your website as well as configuring the plugin to start selling online, is quick and easy. WooCommerce is incredibly versatile, and its usefulness is centered on the users. 

There is even a blog section on the official website that offers tips and tricks users can apply to design the online store they desire. Beyond that, there is an on-screen wizard that literally holds your hand as you move through all the critical steps. 

Useful Analytics

The captain’s seat is yours for taking on WooCommerce. A huge part of running a successful online business is staying on top of business analytics. Most of the time, such tools are not within reach of a small business, helping them grow. 

What this means is that users can save on spending big bucks on business analytics software with cost-effective features on WooCommerce. The interface is simple, and learning your way around it will only take a minute, but soon enough, you can manage client activity and business data. 

You can even present the information graphically and get all the relevant figures and graphics for decision making. It is easy to understand, and its friendly presentation makes analyze even complex data easy for beginners. 

SEO-Friendly

If they can’t find you on Google search results, then you probably don’t exist. One thing you can bet your business success on is WooCommerce is search engine friendly. That means your website will be crawled efficiently and stand a better chance on search results. 

WordPress is already the gold-standard for creating SEO-friendly web presence, and adding WooCommerce is just the icing on the cake. Ask Parker2010.com a Local SEO Agency in New York, if you have any more questions or need any help.

Looking at recent data from WooCommerce, at least 70% of all websites that are plugged into this eCommerce plugin get generated on search engine results. Scoring big on SEO means you can spend less on marketing and bring more clients with every search. 

Geolocation Support 

Depending on the kind of business you are running, you may need to lock out some website visitors from buying your products or services. Thanks to WooCommerce, you can block access to your store based on your customer’s location. 

Pulling data from the customer’s IP address, WooCommerce will restrict users as well as offer enough information to users, so they know exactly what they are buying. 

Conclusion

You can’t get a better deal anywhere. WooCommerce is a popular choice for up-and-coming businesses as well as big corporations, recommeded by Parker2010.com. It’s perfect because it offers everything you need to perform at your optimum best. Besides, it comes with the features that make managing your business a walk in the park. 

WooCommerce is good: flexible, easy-to-use, and opportunity to thrive, thousands of merchants selling products and services running their stores on this plugin. It ticks all boxes. 

New Ranking Algorithm Update from Google on October 22

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Just 24 hours after the spam update from Google, the tracking tools and chatter started displaying more volatile fluctuations in the search rankings of Google. These ranking fluctuations in these tools were somewhat moderate when Google released its October 2022 spam update on 21st October 2022, which seems rational for a spam update. 

However, the sudden spikes indicated that Google released a new update, which is less likely related to the spam update. It could be that Google may have done the spam update before its release date, maybe we had no clue what we are tracking while Google is playing with all of us, or the tools delayed their reporting by several hours. 

Below are the screenshots from the esteemed tracking tools displaying the movement or trend after a day of the rolled out Spam update:

Semrush:

semrush parker2010.com

RankRanger:

Rankranger Parker2010.com

Mozcast:

mozcast- Parker2010.com

SERP Metrics:

serpmetrics parker2010.com

Advanced Web Rankings:

advancedwebranking parker2010.com

Cognitive SEO:

cognitiveseo parker2010.com

Algoroo:

algoroo parker2010.com

Accuranker:

accuranker parker2010.com

SEO Chatter

There exists a significant amount of confusion from the SEO chatter perspective. Webcasters were of the opinion that they spam update had hit their website rankings but maybe it was this update following the spam update that might be the reason. 

Thus, it is not clear how to separate the impact of this subsequent update after the spam update. Or as said before, maybe both are related and it was too early for Google to indicate that the update was over, or the tools were sluggish enough to pick up.

Here are some quick responses from BlackHat World and WebmasterWorld informing about the impact of this update:

“It appears we’ve lost around 10% of our search traffic and then I guess because of this supposed spam update.”

“I lost search rankings plus my new links are not indexing, I’ve tried several times to index from search console to no avail!”

“I’m 70% down on traffic, and this is genuinely terrifying.”

“I lost 90% of my traffic. Whitehat site no black hat method used.”

“My blackhat websites and whitehat websites all lost 90% of traffic, all of them put on same Adsense account, what’s happened?”

“I can understand about some of my sites are just not good enough and just going down. But this site I have is a 3+-year-old completely normal white hat site, no link building by myself, not trying to fool google, nothing. Today I go to Google Search Console and see this. Thank you, Google.”

“Guys I don’t know why my traffic drops suddenly. This is so crazy. 🙁 I ordered some guest posts backlinks, which are clean. I don’t know if it is an update. What is this? My website is 5 months old already and getting 80-100 traffic per day but now it has only 8 ☹”

“My website hit very badly almost 90% traffic dropped.”

Although the spam update might have got over on 21st October morning, the impact from it seems to have occur the next day.

Pros and Cons of DoFollow Links

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Having quality backlinks is indispensable for obtaining an increasing number of visitors to your website. It is quality links that make your website rank higher and higher on Search Engine Result Pages (SERPs). To get these links in a fair way, many backlink strategies exist, which many SEO experts are following.

While implementing this strategy, one of the main aspects to consider is the link type. In the SEO domain, there are two types of links namely, dofollow and nofollow. Both of them have significant contributions to successful SEO marketing. 

However, in this post, let’s explore the dofollow links along with their pros and cons, which will give you an insight into how these links can benefit and/or limit the impact of your overall SEO strategy. 

Overview

In 2005, Google introduced the concept of dofollow links to minimize the issue of search engine spam indexing as well as make the search results better. Well, the fact is that by default, a link is a dofollow link if nothing is mentioned specifically about what type of link it is by introducing a tag in its HTML code.

All such links enable a search engine to reach the linked websites through them. They pass by what is popularly known as backlinks or link juice. These links are important, as they help you to gain a good website rank on Google SERPs. Google considers them authoritative for connecting to the websites and passing juice to them. This is why you can expect an increased rank for your website.

Moreover, these links tend to affect the Google ranking algorithm directly. At this point, votes are given to these links based on their quality, which sets them apart from nofollow links.

Pros (Advantages) of Dofollow Links

  • Increases the visibility of your webpages
  • Pulls more visitors to your website
  • Increases popularity of your posts
  • Motivates others to link your webpages or posts, meaning getting more and more backlinks
  • Boosts site activity; enables obtaining more comments on your posts
  • Increases the rank of posts for multiple keywords
  • Increases authority of your website/webpage in the eyes of Google
  • Affects the Google ranking algorithm positively
  • Develops a healthy relationship with brands

Cons (Disadvantages) of Dofollow Links

  • More probability of handling spam comments
  • More time in handling each comment
  • Link juice distributed to all outbound links
  • Risk of losing authority for giving dofollow links to other sites
  • Risk of losing the page rank, negatively affecting the Google rank

Conclusion

In a nutshell, for increasing the Google rank of your website, it is essential to obtain quality backlinks. For bringing your website to the first SERP on Google, you need to develop a good dofollow backlinks profile. As it is clear that dofollow links have their benefits and limitations, it is up to you to tap its full potential.

This would be as per your goal, which can be to develop a strong reader base for your posts or obtain a higher SERP rank. Thus, based on what you decide, you need to be discerning while building dofollow links while keeping its benefits and disadvantages in mind. 

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