Google Stacking (also called Google Authority Stacking) is an SEO strategy that uses Google’s own properties (Google Drive, Docs, Sites, Sheets, YouTube, etc.) to create high-authority backlinks to boost rankings.
Since these platforms belong to Google, they are highly trusted, making them difficult to penalize.
How Google Stacking Works?
You create interlinked, keyword-optimized content on Google’s properties and link them back to your main website to pass authority.
Step 1: Create content using Google properties like:
- Google Drive (PDFs, Slides, Spreadsheets)
- Google Docs (Write articles with links to your site)
- Google Sites (Build a mini website linking to your main site)
- Google My Business (Optimize your profile & post updates)
- Google Photos (Upload images with keyword-rich descriptions)
- YouTube (Video descriptions & pinned comments with links)
Step 2: Interlink these Google assets together to strengthen their authority.
Step 3: Add links from these Google properties to your main website, passing “SEO juice” from Google’s own high-authority domains.
Benefits of Google Stacking Backlinks
1. Leverages Google’s Trust & Authority
2. Safe & White Hat Strategy
3. Free & Easy to Implement
4. Strengthens Your Website’s Authority
5. Helps Indexing & Faster Ranking