Project: CBD Skin Oil – Health & Wellness #
Niche: Health & Wellness (CBD Skincare Products)
Target GEO: United States
SEO Package: Enterprise (Monthly) + Combo Package
Keyword Difficulty: Hard & Medium
Overview:
The CBD Skin Oil project focused on improving the platform’s visibility in the competitive CBD skincare market, targeting users searching for natural solutions to improve skin health. The campaign aimed to rank for high-intent keywords, drive organic traffic, and educate consumers about the benefits of CBD-infused skin oils for hydration, anti-aging, and acne management.
Ranking Report:
Results:
Significant Keyword Ranking Growth: The SEO campaign achieved impressive keyword ranking improvements for super hard terms like “cbd skin oil” and “cbd rubbing oil” Hard keywords such as “cbd body oil for pain” and “what does cbd oil taste like” also saw consistent growth, capturing highly motivated traffic. The ranking graph illustrates a steady climb in visibility for these competitive keywords.
Increase in Organic Traffic: Improved rankings resulted in a substantial increase in organic traffic from U.S. users seeking CBD skin oils for beauty and wellness purposes. This boost in targeted traffic brought in consumers looking for natural and effective skincare solutions.
Higher Engagement & Conversion Rates: The increase in organic traffic led to better user engagement, with visitors exploring product details, benefits, and customer reviews. Optimized product pages with before-and-after images, detailed ingredient descriptions, and clear calls-to-action significantly boosted conversion rates, leading to higher sales.
Educational Content Strategy: The campaign integrated a content strategy focused on consumer education, including blog posts and FAQs. Topics like “How CBD Skin Oil Helps with Acne,” “Benefits of CBD Oil for Hydrated Skin,” and “The Best Ways to Use CBD Oil in Your Skincare Routine” attracted organic search traffic while building consumer trust.
Mobile Optimization for Seamless Shopping: Recognizing the dominance of mobile shopping in the beauty and wellness industry, the platform prioritized mobile-friendly design, ensuring fast load times, intuitive navigation, and a streamlined checkout process. This focus on mobile usability resulted in a significant increase in mobile conversions.
