Project: Emu Oil CBD – Health & Wellness #
Niche: Health & Wellness (CBD Skincare & Pain Relief Products)
Target GEO: United States
SEO Package: Enterprise (Monthly) + Combo Package
Keyword Difficulty: Hard & Medium
Overview:
The Emu Oil CBD project focused on increasing the platform’s visibility in the competitive CBD market, specifically targeting the niche of emu oil-infused CBD products. The campaign aimed to improve rankings for high-intent keywords, attract organic traffic, and educate consumers about the unique benefits of emu oil combined with CBD for skincare, pain relief, and inflammation management.
Ranking Report:
Results:
Impressive Keyword Ranking Growth: The campaign achieved significant improvements in keyword rankings for super hard keywords like “emu oil cbd” and “cbd oil meaning.” Hard keywords such as “cbd oil risks” and “cbd emu oil” also saw consistent growth, capturing high-intent traffic. The ranking graph demonstrates the steady upward trend in these competitive terms.
Increase in Organic Traffic: Enhanced keyword rankings drove a substantial increase in organic traffic from U.S. users searching for niche CBD products for skincare and pain management. The targeted traffic included consumers seeking natural remedies for joint pain, muscle relief, and skin hydration.
Higher Engagement & Conversions: Increased traffic translated into improved user engagement, with visitors exploring detailed product descriptions, customer testimonials, and usage instructions. Optimized landing pages showcasing the benefits of emu oil combined with CBD significantly boosted conversion rates, resulting in higher sales.
Educational Content Strategy: The campaign featured an educational content strategy, including blogs, guides, and FAQs. Topics like “How Emu Oil and CBD Work Together,” “Top Benefits of CBD Emu Oil for Pain Relief,” and “Using Emu Oil for Skincare” captured search queries, built trust, and attracted a loyal audience.
Trust-Building Elements: Emphasizing trust and transparency, the campaign incorporated third-party lab test certifications, detailed ingredient lists, and safety disclaimers on product pages. These elements reassured consumers about product quality and efficacy, increasing brand credibility and loyalty.
Mobile Optimization & UX Enhancements: Given the growing number of mobile users in the health and wellness niche, the platform prioritized mobile-first design with fast-loading pages, intuitive navigation, and an easy checkout process. This focus on mobile usability resulted in a significant increase in mobile conversions.
